Kia Opirus GH350

By Charley Chae

May 2003

Whether Kia has been successful with the styling of its new luxury flagship is debatable, but it does pay more than a passing resemblance to Mercedes' old-generation E-Class and the Jaguar S-Type. Does the car's driving experience follow suit? We got behind the wheel to find out.

From most angles, the design is satisfactory, but the large grille and twin headlamps look like an afterthought. However, the extensive use of chrome gives an upmarket look to the detailing.

When the Kia goes on sale in Europe later this year, two models will be available, both V6s. The lower-powered GH300 has a 3.0-litre 187bhp unit, but the GH350 is the pick of the two, with a 3.5-litre engine producing 198bhp.

The latter is capable of 138mph and sprints from 0-60mph in 9.2 seconds. Despite this, our five-speed automatic car felt sluggish pulling away, although once on the move, the torquey nature of the engine allowed easy overtaking.

Fitted with an electronic throttle control and VIS - Variable Induction System - for intake efficiency, the Opirus has lots of technical wizardry, but the driving experience will leave enthusiasts cold. The first thing you notice is how quiet and refined the unit is, and with suitably soft suspension, the ride is excellent. Despite the focus on comfort, the newcomer's body control is better than that of some rivals, although it's far from agile, with bags of understeer and roll.

It's inside that the Opirus really scores, though, where it offers new levels of luxury and quality for the firm. Buyers want for nothing, with the usual sound system in the front complemented by a centre console in the rear that features a separate television and CD player.

And it seems the styling isn't all that's borrowed from Mercedes - the door-mounted electric seat controls in the shape of a chair are a trademark of the German giant. The Kia also memorises the position of the steering wheel and door mirrors with a particular seat setting - mimicking cars costing twice as much.

There are currently no plans to import the Opirus officially here, but strong demand could force bosses to reconsider. For buyers seeking comfort and value for money, this car would be ideal.

Tell us about your car in our Driver Power survey.