This is the Citroen C1 Swiss & Me concept – a show car designed to show off the vast range of personalisation options that will be available on the new Citroen C1 city car.
The concept car is set to debut at the Geneva Motor Show and features a number of SUV-inspired design touches such as flared wheel arches, bigger wheels, side sills and a chunky central exhaust.
It also has a bi-tone colour scheme with a red roof incorporating the Swiss flag twinned with a pearl-white body and red wing mirrors.
The C1 will be available in both three and five door forms. Plus there will be a convertible Airscape model with a peel-back roof.
It will go on sale from July with prices starting from around £9,000.