The New Jaguar C-X17 SUV concept car has been revealed at the Frankfurt Motor Show, while the production car has been penciled in for a 2016 release sate.
It's starting price, meanwhile, should be around £30,000. It’s targeting the Audi Q5 and BMW X3, even though it’s slightly longer, wider and lower.
And it’s not hard to see why Jaguar has chosen to take aim at these cars – this is the largest and fastest-growing market sector for premium SUVs.
Take a look at the video and let us know what you think.