Visor shades it in style stakes

11th December 2006

Here's the latest accessory to put all the others in the shade. It isn't two people trying to avoid publicity - but a snappy sun visor, produced by Argentine celebrity mag Paparazzi.

Designed by advertising firm Publicis Graffiti, the visors were placed in cars parked outside Buenos Aires' top night-spots in order to drum up attention. And they certainly worked, as the magazine generated a blaze of publicity...