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Booze Loo-sers Targeted

Here's an advert that male drinkers won't be able to miss - it's in the bottom of the urinals in the gents' loo!

22nd September 2004

Initially, only a black silhouette of two cars can be seen in the base of the toilet. But then two slogans are revealed as customers relieve themselves. Shots of a crashed car and a police vehicle also appear. The idea is being trialled in 260 bars and hotels in New Zealand.
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