Interactive posters that beam info to your mobile could soon take the motoring world by storm. Auto Express reported on Hypertag in issue 837, after it was introduced in London to provide transport information.
Auto Express Car Reviews
20th December 2004
It could also be used to send traffic news or brochure requests to dealers. Hypertag co-creator Rachael Harker said: "The car industry is always one of the earliest with new ideas, and the market is ripe for a product like this."