Marketplace:
Plentiful choice is sensibly grouped in easy-to-follow trims; Style, LX, sporty Zetec and luxurious Ghia, with a racy ST hot hatch range-topper. Three-and five-door variants are offered, with three-doors taking a sportier stance, to the detriment of driver visibility. Engines include a gutless 1.25-litre and preferable 1.4-litre petrol, plus two TDCi diesels - 1.4-litre and 1.6-litre. Again, the larger unit is better. Toping the range are 1.6-litre and 2.0-litre petrols, the latter with 150bhp. No Fiesta is particularly well equipped though, and high-tech features such as voice activation and Bluetooth telephone all cost extra. But interior finish was much improved in 2006 when the car had a mild facelift.
Owning:
Retained values of the Fiesta are average, but economy is good (even the 1.4-litre petrol averages 45mpg) and insurance ratings are OK. Servicing from a Ford dealer (the largest network in the UK) should be cheap and painless, and there are so many Fiestas around, finding parts will never be costly or difficult. Ford build quality is good and the car's reliability record is good. A four-star NCAP result is par for this class, though a few rivals go one better.
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The new Ford Fiesta is the first subcompact offered by Ford in the U.S. since the last model year of its three-door Aspire in the late 1990s. The Fiesta was launched as a 2011 model, in both four-door sedan and five-door hatchback models, and has been adapted from the well-received and very popular model sold under the same name in Europe, Asia, and elsewhere though North American versions offer more standard equipment than Fiestas elsewhere in the world.
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