Ferrari has announced it is to build a theme park in the Spanish resort of PortAventura, which will open in 2016. Known as Ferrari Land, the attraction will cover 75,000 square meters and include a five-star 250-room hotel, rollercoasters, restaurants and driving simulators.
PortAventura Entertainment S.A.U., a subsidiary of Investindustrial, has signed a licensing agreement with the Italian manufacturer to build Ferrari Land. The project will cost around €100 million (£84 million) to fully develop and will open its doors in 2016.
“After the success of Ferrari World in Abu Dhabi, we received many, many requests to develop new amusement park,” said CEO of Ferrari brand, Andrea Perrone. “Ferrari Land will delight the whole family and not just Formula 1 fans. We will continue to evaluate other proposals for theme parks outside Europe.”
Located 68 miles from Barcelona, PortAventura already attracts around four million tourists per year, with 50 per cent of those coming from outside of Spain. It’s already the Mediterranean’s top amusement park as well as the second-ranked in Europe, partly down to an investment of over €125 million spread over a four-year period.