Ex-rental cars for sale with histories 'hidden' by dealers

17 May, 2014 8:00am Julie Sinclair

Auto Express investigation: used car dealers are hiding the history of ex-rental cars in a practice slammed by Trading Standards

Car dealers are keeping quiet about the ex-rental history of their used cars, despite legislation banning that very sales practice. 

An investigation by Auto Express has revealed that most car manufacturers do not insist their dealers pass this information on to potential buyers, while Britain’s largest dealer network has argued that it would only supply the information “if asked”.

Under Consumer Protection from Unfair Trading Regulations (CPUTR) 2008, it’s illegal to withhold any details that could affect a purchase decision about a car at the point of sale. Advertising a car as having one previous owner, which later transpires to
be a rental company, is a prime example of this practice, according to Office of Fair Trading guidelines for the regulations.

• Sat-nav to ditch satellites for better accuracy

This kind of misleading omission could land a dealer in court, facing hefty fines or even jail. But when Auto Express quizzed all the major car manufacturers about this sales method, 83 per cent said they did not insist their dealers specifically flag up ex-fleet, ex-rental or ex-driving-school vehicles to potential customers. 

Audi UK even argued dealers were “not legally obliged to do so,” in response to an Auto Express investigation into one reader’s complaint about this practice (see the case study below).

Many argued that the information was already listed on the logbook – even though the car’s usage may not be obvious and customers might not even see the V5C form until collecting it – while others said dealers would only supply the information if asked.

Manufacturers also unanimously argued that the quality checks needed for a car to be granted approved used status meant that an ex-rental history was irrelevant. 

Dealer group Pendragon, which sells 100,000 cars each year through its Evans Halshaw brand alone, agreed. Its spokeswoman said: “Revealing that a car is ex-rental or fleet could be misleading and might put people off.” 

Trading Standards says rule-breaking is rife in the used-car sector, with complaints from car buyers making up almost 75 per cent of calls received by Citizens Advice each year. However, Trading Standards’ motor trade expert Gerry Taylor admitted: “Severe cutbacks mean we simply don’t have the manpower to enforce these regulations.”

Ex rental car history cover-up: reaction to our investigation


“Guidelines say salespeople should be clear about the provenance of an approved used vehicle that’s provided to them by a manufacturer.

“We’re concerned to hear that regulations appear to have been broken and will look at the evidence Auto Express provides. We’ll remind members of their obligations.”

Trading standards 

“The long-awaited Consumer Rights Bill may give us more power to insist dealers compensate buyers if they break these rules.

“But it frankly doesn’t matter what legislation is put in place –
if there’s no enforcement, it isn’t going to make any difference.”

Pendragon dealer group

“We'd reveal it was an ex-rental if asked. But that car could actually be better kept than one you buy off a man in the street.

“So revealing it’s ex-rental could be misleading. It might put people off for no good reason. So long as we do our checks and the customer does theirs, everyone should be happy.”

Ex rental car history cover-up: case study

A car with just one previous owner is every used buyer’s dream. But what if that owner turns out to be a rental company? You’d probably feel misled. 

That’s certainly how reader Leigh Caller of Yeovil, Somerset, felt after buying his approved used Audi A1 Sportback. Leigh said: “Three weeks after buying it, I received the V5C and was shocked to discover the previous owner was Hertz UK Ltd. I wouldn’t
have bought the car had I known it was
anything other than a one-owner vehicle.”

When he complained, Leigh says Yeovil Audi argued he should have asked more questions at the point of sale – but the law says he didn’t have to. If a dealer fails to divulge information at the point of sale that could affect your purchase decision, it’s committed an offence under the Consumer Protection Act from Unfair Trading Regulations 2008, and could be prosecuted.

Yeovil Audi agreed to give Leigh £500 as a goodwill gesture, but he was asked to sign a disclaimer stating the money was not an admission of guilt from the dealer

We contacted Audi and were told the dealer had not broken any laws. Its spokesman told us it was sorry Leigh felt misled, but added: “We do not require our sales staff to specifically draw
attention to ex-rental stock, and they are not legally obliged to do so.”

We disagree, and reported the case to Trading Standards. Its lead officer for the motor trade, Gerry Taylor, confirmed: “The dealer is legally obliged to draw attention to ex-rentals. Failure to do so could mean prosecution.” 

Ex rental car history cover-up: your view

We asked fans of the Auto Express Facebook page about their experiences with ex-rental vehicles on sale at dealers and got the following responses...

Rental cars are abused all the time – as are driving-school cars, in a less aggressive way.”
Miguel Relvas

My last Fiat was a long-term lease car – probably in better condition than my other cars.”
Russ Johnson

I’ve owned two ex-rental cars, from one to two years old, and they’ve both worked out fine.”
Mat Fay

I’d go for a driving-school car, as it has a limited circuit, whereas a rental travels the whole country.”
Amin Tj

rental cars

• Sat-nav to ditch satellites for better accuracy

Ex rental car with hidden history: What to do if it happens to you

If you feel your dealer has misled you by failing to provide all the pertinent facts when you bought your car, call Citizens Advice on 08444 111 444. 

It will log the complaint and forward the details to your local Trading Standards officers, who will investigate the matter and take legal action where appropriate.

Have you ever owned an ex-rental car? tell us about your experiences in the comments section below... 

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I've noticed recently that the hire fleets are now registering the cars under a different company name, so that even if you look at the logbook, you can't be 100% sure whether it's an ex-rental or not. Instead of Hertz or Enterprise it'll say something like "Fred Bloggs Asset Management Ltd" or whatever. You google that, and it turns out to be a company owned by a hire fleet. Caveat Emptor.

Saying that, I bought a car from Network Q that turned out to be from a long-term hire company (rather than a daily hire) and at 18 months old it hadn't suffered for it at all.

Buy on condition, not the supposed history, is the rule.

You should always buy on both condition first and history.

It's all well and good AUDI saying a cars history doesn't matter once it has done its official checks. But its going to be you the buyer who gets stung when a consumerable e.g the clutch/DMF fails in your possession as the car was ragged by every man and his dog and I know that stuff like that isn't checked by the dealers and isn't covered under warranty.

where as if you bought it privately or one owner then the chances are the clutch for example wouldn't have been abused.

Also on another note every hire car no matter how new or posh I've ever had has been pranged and in my opinion a lot of body work repair jobs are never as good as OEM never been damaged body work. unless you pay mega money for the best in the business body shops.

I for one wouldn't touch a ex rental car with a massive barge pole for these reasons.

This is rubbish. Firstly, it's not hard to check. Ex rentals are normally very young cars so you would expect one owner. Some cars owned by hertz are leased as single user company vehicles. Some cars registered to a private individual are on lease deals and are abused. If you buy a Ford registered in the Newcastle area it may be Hertz etc. Some rental companies put a sticker on the back, it leaves residue. Ask to see the V5C. Do a Vehicle check. Not difficult. Nothing to see here.

It is my understanding that the seller is under legal obligation to reveal this information about the car's past. However it doesn't surprise me that there are dealers who would hide this for a few more pounds.
As this particular story is centred on an Audi dealer, I'm tempted to deduce that it probably explains at least in part why Audi and in general most VW Group cars carry such a bad reputation for reliability.

I'd have to look at an ex-rental very carefully. I think I'd get an independent inspection done just to be on the safe side. What I wouldn't touch is an ex-demonstrator as they are also likely to be thrashed.

Someone bought a car that, as part of a fleet, has been kept in a clean condition, washed regularly, serviced on the button, any niggles/faults sorted etc.

There are some private sellers who keep their cars in worse condition! (Not to mention those who seem to take forever to change out of 1st, and can't find 5th gear to get beyond 40...)

They are only obliged if asked. So ask.

My Audi friends have all to the last one had four figure bills for out of warranty repairs. The latest has had a crankshaft pulley come loose and his family will now not eat for 3 months.

I would very happily buy en ex-rental car. Invariably they've been well maintained and any problems sorted out by the rental company. There may be a perception amongst people that they don't want to buy an ex-rental car, I think it's misguided

'Manufacturers also unanimously argued that the quality checks needed for a car to be granted approved used status meant that an ex-rental history was irrelevant.' Unless the manufacturers are checking the clutch, dual mass flywheel, gearbox etc etc, then this statement demonstrates arrogance on the part of the manufacturers. They are right to say not all rental are abused, I've had two rental cars for 6 months each as company cars and they would have made great used purchases, but buying a used car is a game of probability and the simple fact is a rental car is more likely to have been abused then a privately owned car. Interesting that Audi should crop up again, last week their salespeople didn't understand the euro ncap tests, now they don't know basic UK sales law.

Bought ex hire company car (320d) fro a supermarket dealer, they were honest about previous owner and car has been great for last 20+K and price was good. If buying at the exec end of the market then a lease car is probably no worse than private (mainly due to conditioned servicing) but price is better. If dealer hadn't told me - so what - I've had plenty and not abused them - that is something that might happen more at the cheap end of the market.


The point here is the dealer is legally obliged to tell the customer, not for the customer to do extensive checks. Buying from a main dealer should mean peace of mind. The 'Extensive Checks' argument is also bollocks as we all know. If its got 4 wheels and the doors are still on it goes onto the forecourt.

"They are only obliged if asked" Sorry, but you are wrong.