The HCD-14 Genesis concept previews the new Genesis saloon, which isn’t sold in the UK, and offers “advanced 3D gesture-based technology controls, spirited dynamics” and a direct-injected 5.0-litre V8.
Hyundai's sales in the premium segment are constantly on the up in markets like the US, and the Korean firm will be hoping to steal even more sales from manufacturers like Audi and BMW. There's definitely a hint of Audi A7 in the HCD-14's silhouette, while the bold front-end styling paves the way for the future design of all of Hyundai's premium models.
The HCD-14 doesn't have a B-pillar – a lot like the Ford B-MAX – and features rear-hinged doors at the back, too. The result is a wide-opening that makes it incredibly easy for passengers to get in and out. The cabin itself features eye-tracking and gesture recognition to allow drivers to work the climate controls, sat-nav and infotainment without their hands leaving the wheel.
And while we may not see the saloon version of the Genesis in the UK, a Genesis Coupe could make it to our shores. UK president and CEO of Hyundai Tony Whitehorn said: “The idea of a Genesis Coupe for the UK is definitely interesting. We need to wait until the time is right to introduce it, though.”