McLaren has confirmed that 250 of the planned production run of 375 McLaren P1 supercars have been sold.
That’s according to McLaren Automotive head of marketing, Greg Levine, who confirmed that two thirds of the planned production run was accounted for, and that the car was exceeding sales expectations so far, despite carrying a £866,000 price tag.
He added that McLaren has 500 “hot prospects for the remaining models” of the 903bhp hybrid supercar that it is currently working through, in order to allocate the remaining 125 cars.
McLaren began taking firm orders for the supercar when the production P1 was revealed at this year’s Geneva Motor Show. Levine added that the P1 was “the most talked about car at Geneva on social media.”
Although P1 sales started in Europe, given the economic troubles facing the region, the firm has been taking a global approach in its search for buyers. The car has sold well in the US, where the car was shown to prospective buyers in LA, and has now been shipped to Taiwan to attempt to boost sales in Asia.
All examples of the P1 will be left-hand drive, and will be built at the rate of one per day. The P1s will be assembled on a bespoke production line that’s currently being installed next to the line where the 12C and 12C Spider are constructed in the McLaren Production Centre.
The P1 production line was always part of the factory’s design, so will take just seven days to install.
The first customer car is due to be built on 8 July by a team of 70 technicians. Each buyer will be able to watch his or her car being hand-assembled from a special VIP viewing gallery above the production line.
First deliveries are slated for 22 August, and McLaren plans to build 50 P1s by the end of this year.