BMW i3 ‘to cost around £35,000’

BMW i3
27 Mar, 2013 8:36pm Tom Phillips

The electric BMW i3 will cost around £35,000 when it arrives in November

The BMW i3 finally arrives in November this year, and will carry a price tag equivalent to a top-spec BMW 3 Series. That’s according to BMW’s Member of the Board of Management for Sales and Marketing, Ian Robertson.

The i3 is expected to go on sale in Europe first, in mid-November, with US sales starting in January 2014. However, when the car arrives, it will cost “high-end 3 Series money, initially.” The current top-spec 330d M Sport starts at £36,610.

The price also means that the i3 will cost more than rivals like the all-electric Nissan Leaf, which starts at £28,490, and range-extender Vauxhall Ampera, which costs from £34,995 – although BMW did not confirm whether the price includes the deduction of a potential £5,000, thanks to the government plug-in car grant.

While the outright purchase price seems steep, BMW predicts that many buyers will opt to lease the car. The firm is currently finalising the leasing deals it will offer, but one option is that buyers will be able to opt to lease the i3 for their weekday travel, with the use of a BMW estate or SUV for longer trips at the weekend.

This is an extension of the deal currently included for buyers of the Renault ZOE, which includes a 25 per cent discount from Enterprise for car rentals.

BMW will offer two versions of the i3 – one as an all-electric model, with a range of around 80 miles, and another – the predicted top-seller – with a 650cc two-cylinder BMW motorbike engine under its boot floor, which works as a range extender, boosting the car’s range to around 250 miles.

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£35k.... another electric car for the masses:S

At last a car that makes some sense - an electric car with a small petrol engine to keep us going once the narrow battery range runs out or in case we forgot to recharge the battery last night!

£35k not realistically affordable

Just don't see electric care with limited range as the answer when manufacturers are sqeezing ever more out of traditional units. Mating those in smaller form with an electric generator in a way that gives normal range is surely much better.

Absolutely absurd.

i3 or 330d M Sport... hard choice!

Will be interesting to see how an electric car with a premium badge sells though

AEX 1337
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