The new 2014 Mercedes C-Class will be fitted with DAB digital radio as standard when it arrives later in June 2014.
It’s part of the Mercedes plan to go fully digital across the UK, with the tech set to feature free of charge in all future models, having already made its way into roughly half of the current line-up.
Such a decision reflects the rising popularity of DAB radio. According to official statistics from CAP Automotive and The Society of Motor Manufacturers and Traders (SMMT), there has been a 50 percent increase over the past four years in the number of new car registrations featuring digital radio as standard.
Estimates by Digital Radio UK suggest that approximately 3 million vehicles are now able to receive broadcasts via this technology, a figure equating to 9 per cent of all road-going cars.