Skip advert
Advertisement
Features

Avon ZV7 review

The Avon ZV7 is the cheapest tyre on test, but it beat higher-priced rivals in some areas

Our last test in this size marked the return of British brand Avon to our assessments, after a break of more than a decade. It finished last then, but it is back again with the same ZV7 and has made progress, because it has not only gained one place, but it is also a step closer to the top performers. 

Advertisement - Article continues below

Yet again we found its A-rated wet grip label at odds with our results across six tests, rather than just the braking of the EU grading. The Avon has improved since last time, not only beating the struggling Dunlop and puzzling Pirelli, but also matching the Bridgestone and Nokian, although there still areas of concern. 

The ZV7 really doesn’t like deep water, particularly when the grooves are distorted during cornering. On the wet circuit, grip levels were a notch lower than the best but the car was stable, with front grip limiting progress through turns and on the throttle.

The ZV7 was a little closer to the pace in the dry, but it was still at the bottom of the results. The same wet-track stability is there in the dry, but the tyre feels soft and lacks sharpness, although grip is acceptable.

Fuel economy looks a long way off, but the Avon is right in the middle of the pack behind the super-frugal Bridgestone.

We say...

No tyre maker wants to finish in the bottom two, but Avon can take heart that it’s closing on its rivals, even if it still has a way to go.

Blackcircles.com says…

"Those who have ordered this big-seller have left good reviews, with strong grip in various conditions being singled out. The Avon has a score of 4.6/5 from more than 10,000 reviews."

Figures

Avon ZV7  
Overall:97.40% 
Price:£74.701st
Wet handling:97.40%6th
Wet braking:87.90%6th
Wet cornering:96.70%7th
Straight aquaplaning:90.40%10th
Curved aquaplaning:72.60%9th
Dry handling:98.90%9th
Dry braking:92.30%10th
Rolling resistance:68.70%5th
Cabin noise:100%1st
Skip advert
Advertisement
Products editor

Kim has worked for Auto Express for more than three decades and all but a year of that time in the Products section. His current role as products editor involves managing the section’s content and team of testers plus doing some of the tests himself. 

Skip advert
Advertisement

Recommended

Best car polish 2026
Best car polish 2026

Best car polish 2026

We test 10 products to find out which is the best at restoring your car’s gloss
Product group tests
15 Jan 2026
Best car shampoo 2026
Best car shampoo 2026 - How we tested shampoo

Best car shampoo 2026

Which is the best product to keep your pride and joy clean this winter?
Product group tests
8 Jan 2026
Best cordless pressure washers 2025
Best cordless pressure washers 2025 - How we test

Best cordless pressure washers 2025

Perfect if you have no mains electricity or water, but which is best?
Product group tests
4 Dec 2025
Best coolant testers 2026
Best coolant testers - header

Best coolant testers 2026

Now is the time to check if your car’s cooling system is ready for winter
Product group tests
27 Nov 2025

Most Popular

New AUDI E5 Sportback 2026 review: the best car Audi has built in decades
AUDI E5 Sportback - front tracking

New AUDI E5 Sportback 2026 review: the best car Audi has built in decades

This is the first car from Audi's China-focused sub-brand, and it's a real shame that we won't be getting it
Road tests
16 Jan 2026
New BYD Sealion 5 DM-i is a bargain alternative to the Kia Sportage
BYD Sealion 5 DM-i - front static

New BYD Sealion 5 DM-i is a bargain alternative to the Kia Sportage

Chinese giant is pitching its new plug-in SUV at the mainstream elite, but undercuts them on price
News
14 Jan 2026
Volkswagen ID. Tiguan spied with brand new body and interior
Volkswagen ID. Tiguan - front 3/4

Volkswagen ID. Tiguan spied with brand new body and interior

The transformation from ID.4 to ID. Tiguan will be big, as VW preps one its most important new cars of 2026
News
15 Jan 2026

Find a car with the experts