DB11 Q by Aston Martin shows off bespoke service

Geneva Motor Show to host special DB11 Q by Aston Martin that shows off brand's bespoke manufacture service

Aston Martin is preparing its Geneva Motor Show stand for 2017, and alongside the new Vanquish S and AM-RB 001 that we've already seen will be a version of the DB11 designed to show off the British brand's 'Q by Aston Martin' personalisation service.

The DB11 at the show will be finished in Zafre Blue paint, with carbon fibre details on the splitter, sills, diffuser and door mirrors. The paint has also been applied to the wheels, giving the car a very distinctive look. On the inside is black semi-aniline leather upholstery with the Q logo embossed on the headrests, along with a colour-matched luggage set.

While customers can choose from the Q by Aston Martin 'Collection' when they buy, which includes paint colours, interior styles and material finishes, there's also the 'Commission' service that gets even more bespoke.

According to Matthew Bennett, the service's general manager, "The only limit is your imagination". You can start with a blank sheet of paper and create your perfect car. It's a service similar to the ones provided by Britain's top car brands, as Rolls-Royce and Bentley also allow customers to make highly personalised choices when ordering a new car.

What kind of Aston Martin would you build? Let us know below...

Recommended

Geneva Motor Show 2021 cancelled
News

Geneva Motor Show 2021 cancelled

The 2021 Geneva Motor Show has been cancelled due to financial hardship and poor manufacturer response
30 Jun 2020
New 2020 McLaren 765LT: price and specs confirmed
McLaren 765LT

New 2020 McLaren 765LT: price and specs confirmed

McLaren 765LT is the latest Super Series flagship has an output of 755bhp and a starting price of £280,000 – but every example has already been sold
24 Sep 2020
New 2020 Hyundai i30 facelift: UK prices and specifications revealed
Hyundai i30

New 2020 Hyundai i30 facelift: UK prices and specifications revealed

The Hyundai i30 lineup receives revised styling, improved infotainment and mild hybrid powertrain options
24 Sep 2020
2020 Mercedes E-Class facelift: prices confirmed
Mercedes E-Class

2020 Mercedes E-Class facelift: prices confirmed

Newly facelifted Mercedes E-Class launched in the UK – and it’s priced from £39,130 for the base-model E 200 saloon
30 Jul 2020

Most Popular

Appreciating cars: classic cars that go up in value
Appreciators: Renault 5
Features

Appreciating cars: classic cars that go up in value

Looking to invest in a modern classic? Here are some cars destined to appreciate in value
4 May 2021
Ford Escort XR3: we drive the hot hatch pioneer
Ford Escort XR3
Ford

Ford Escort XR3: we drive the hot hatch pioneer

Hot hatches democratised performance, and one of the pioneers, the Ford Escort XR3, is now over 40 years old
5 May 2021
Chinese EV brand NIO enters European market
Nio
Nio

Chinese EV brand NIO enters European market

NIO will soon start selling its electric vehicles, starting in Europe and likely heading to the UK too
6 May 2021