Skip advert
Advertisement

DS and Virgin Racing team up for Formula E

Citroen's DS sub-brand is set to partner with Virgin Racing for Formula E season two

Citroen's luxury brand DS will link up with Sir Richard Branson’s Virgin Racing team for the second season of the FIA Formula E electric racing championship.

The partnership was announced on Saturday ahead of the series' 2014-15 season finale in London’s Battersea Park and will see the Virgin squad use Citroen-developed electric drivetrain technology in the second season, which runs across 2015-16 and will include a street race around the French capital Paris.

Advertisement - Article continues below

Speaking about the tie-up, CEO of DS Yves Bonnefont said: "Our slogan is 'the spirit of avantgarde', so we're delighted to be joining this avantgarde approach to motorsport. We like the fact that all races take part in cities, as the DS strategy is based on the world's 200 megacities, so it's a great way to meet our customers. We share values of innovation and improving the world through technology with Virigin, so our brands are a good fit. DS brings its technical expertise developing electric powertrains and [Citroen] has a long history of success in racing and rallying."

• What is Formula E?

Virgin team boss Alex Tai added: "We were looking for a partner that could turn our ideas into reality. DS is part of one of the largest automotive groups in the world and gives us great capabilities. Yves and his team have been incredibly helpful and we've already been testing what we believe could be championship-winning technology for season two."

Formula E to overtake Formula One?

Branson praised the first season of Formula E, saying: "It's been an incredible start for a business in its first year. It's really captured the public's imagination and it's going to grow hand-in-hand with green energy.  I believe current combustion engine technology will have disappeared on our roads in the next 20 years and I'm sure there will come a time when Fomula E overtakes Formula One."

Advertisement - Article continues below
Skip advert
Advertisement
Skip advert
Advertisement - Article continues below

The Virgin chairman also spoke about the potential crossover between battery technology for cars and for aeroplanes, saying that with time, smaller passenger aircraft could be powered by batteries or hybrid jet engines. FIA President Jean Todt was also present in Battersea and affirmed that the arrival of DS to Formula E 'shows it's going in the right direction'.

Best electric cars to buy now

Although one of the primary purposes of the link-up is to advance battery and electric-motor technology Bonnefont would not be drawn on when exactly a fully electric DS model in the vein of the VW e-Golf or Ford Focus Electric would appear. "We have already got the DS 5 Hybrid on the market and we've announced we're working on plug-in and fully-electric technology, so we will be making announcements in due course, but I can't give a timeframe right now," he told Auto Expess.

"We want to advance this technology and motorsport is the number-one place to do that. It puts pressure on us to move things forward quicker with the energy density of batteries and so on." He also said the Formula E programme was not likely to impact on the Citroen group's other motorsport activities in the World Rally Championship and World Touring Car Championship. "DS is now established as a separate brand, so each brand will pursue its own motorsport strategy," he explained.

Formula E in Battersea Park

On track, e.dams Renault driver Sebastien Buemi claimed pole position for Saturday afternoon's race around Battersea Park. The temporary circuit had to be modified after first practice this morning to avoid the cars being damaged by a severe bump in the first turn. The reprofiling to the first corner means it will now be a no-overtaking yellow-flag zone for the duration of Saturday and Sunday's races. Saturday's race is confirmed to start under the safety car for the same reason and the same procedure may also be adopted for Sunday's season finale.

Championship rivals Lucas di Grassi and Nelson Piquet Jr qualified third and fourth respectively for Saturday's race, behind Buemi and Jerome d'Ambrosio.

Find out more about Formula E with our complete guide...

Skip advert
Advertisement
Skip advert
Advertisement

Most Popular

New 2028 Ford Fiesta: all the details on iconic supermini’s sensational comeback
Ford Fiesta render Avarvarii

New 2028 Ford Fiesta: all the details on iconic supermini’s sensational comeback

The new Ford Fiesta would get all-electric power and our exclusive image previews how it could look
News
12 Feb 2026
Future of Cupra revealed: Raval hatch, facelifted Born and flagship SUV incoming
Cupra Raval concept

Future of Cupra revealed: Raval hatch, facelifted Born and flagship SUV incoming

We exclusively talk to CEO Markus Haupt about his upcoming electric cars – and the conditions needed to make them sell
News
13 Feb 2026
Cold weather range no problem for Kia’s baby: new EV2 drops less than 25% at -20 degrees
Kia EV2 front angled

Cold weather range no problem for Kia’s baby: new EV2 drops less than 25% at -20 degrees

Kia’s upcoming baby electric car came within 25 per cent of its WLTP range figure in sub-zero tests in Norway
News
13 Feb 2026

Find a car with the experts