Skip advert
Advertisement

Mercedes-AMG “The Flip” revealed as one-off sports car for will.i.am

Music star will.i.am has partnered with Mercedes’ high-performance division to produce a bespoke two-door coupe, called “The Flip”

Mercedes-AMG has revealed a new sports car created in collaboration with music star will.i.am, a founding member of the Black Eyed Peas. Called “The Flip”, the radical coupe is based on the AMG GT 4-Door and takes its cues from the iconic G-Class SUV and the SLS Gullwing supercar.

Advertisement - Article continues below

The American music mogul and star of The Voice TV show enlisted the help of vehicle modification specialists West Coast Customs to design the new car. Supporting disadvantaged students was one of the project's key motivations - activities surrounding “The Flip” will fund the singer’s i.am/Angel Foundation, which promotes STEAM-based careers (science, technology, engineering, arts and maths).

Speaking about “The Flip”, will.i.am said: “For a lot of inner-city kids, owning a Mercedes is a symbol of progress and advancing out of struggle. Now I’ve reached my goal and pushed even higher by re-imagining and creating my own vision of an AMG model. But I didn't touch the engine, because AMG really does make the best engines.”

While this indicates that power output will be unchanged from the donor car, Mercedes hasn’t revealed which variant of the AMG GT 4-Door underpins “The Flip”. The most powerful pure-combustion engined model is the GT 63 S, which produces 630bhp and 900Nm of torque from its 4.0-litre twin turbocharged V8.

However, the AMG GT 4-door 63 S E-Performance is the most potent variant outright, and adds hybrid assistance. If “The Flip” borrows its powertrain from this model, then expect a colossal power output of 831bhp and 1400Nm of torque. 

Advertisement - Article continues below
Skip advert
Advertisement
Skip advert
Advertisement - Article continues below

The car’s design is quite unlike anything currently offered by Mercedes’ performance division. “The Flip” has a traditional long-bonnet profile, but the details are less conventional - the sports car adopts the bluff front end design from the brand’s G-Class SUV, which frames the music star’s unique BEAR WITNESS logo. 

Like the G-Class, this one-off AMG has a flat front surface and a pair of round LED headlights. The clamshell bonnet has a central crease that splits in two over a glass roof, and there’s a hard-edged shoulderline along the car’s flanks. 

The doors are particularly striking, with a rear-hinged design similar to that of the Rolls-Royce Wraith. There’s also a deep vent cut behind the front wheels, which are diamond-cut five spoke items, not dissimilar to AMG’s famous ‘monoblock’ design. 

There are no images of the rear of the car, but a previous teaser video revealed a pair of slender LED tail lights similar to those of the standard AMG GT 4-Door. The cabin hasn’t been shown either, but will.i.am has chosen a blend of cream and black upholstery with diamond-stitched seats. “The Flip” will make its public debut at this weekend’s Formula 1 Grand Prix in Miami.

Which artist and manufacturer collaboration would you like to see? Let us know in the comments...

Skip advert
Advertisement
Skip advert
Advertisement

Recommended

Best new cars coming soon: all the big new car launches due in 2026, 2027 and beyond
Best new cars coming soon - header image

Best new cars coming soon: all the big new car launches due in 2026, 2027 and beyond

Here are the most important new cars from Audi, BMW, Dacia, Ferrari, Ford, Skoda and more that you need to know about
Best cars & vans
2 Jan 2026
Mercedes XX Tomorrow outlines brand’s sustainable future
Mercedes XX Tomorrow

Mercedes XX Tomorrow outlines brand’s sustainable future

New Mercedes programs will reduce waste, cost and emissions through over 40 measures
News
12 Dec 2025
Best electric car deals: today's top discounts and incentives on new EVs
Best electric car deals - header image

Best electric car deals: today's top discounts and incentives on new EVs

Making the switch to an EV? These car brands have an offer (or two) for you
Best cars & vans
29 Oct 2025
Fastest Nurburgring lap times 2026: quickest cars and lap records
Mercedes AMG-One at Nurburgring

Fastest Nurburgring lap times 2026: quickest cars and lap records

Check out the top 10 fastest production cars around the Nurburgring Nordschleife circuit in Germany
Best cars & vans
23 Oct 2025

Most Popular

Volvo EX60 2026 preview: extra large range and power for Volvo's medium SUV
Volvo EX60 - front

Volvo EX60 2026 preview: extra large range and power for Volvo's medium SUV

The new all-electric Volvo EX60 has some seriously impressive specs, and prices start from £56,360
News
21 Jan 2026
EV charging gets 10% cheaper and there’s more to come
Rapid charging Fiat 500

EV charging gets 10% cheaper and there’s more to come

Ultra-rapid chargers in December were five pence cheaper than they were in November for off-peak users, with a cut in VAT also on the cards
News
22 Jan 2026
Car Deal of the Day: Comfy Citroen C5 Aircross for a cool £188 a month
Citroen C5 Aircross - full front

Car Deal of the Day: Comfy Citroen C5 Aircross for a cool £188 a month

It may be brand new, but the Citroen C5 Aircross is currently the cheapest mid-sized family SUV on our marketplace. It’s our Deal of the Day for 20 J…
News
20 Jan 2026

Find a car with the experts