Pester power from kids pushes parents towards electric cars

More than half of UK children want their parents to make the switch to an electrified car

Children are pushing their parents to buy electric vehicles, a new study has suggested.

Some 67.8 per cent of children say they believe electric and plug-in hybrid cars are good for the planet, with 55.3 per cent of parents admitting their children would like them to buy an EV.

The data came from a survey of 1,250 children - aged between seven and 12 - and their parents or guardians, conducted by Peugeot. It revealed 54.2 per cent of children have tried to get their parents to be more environmentally friendly by recycling or reusing items, as well as by purchasing an electrified vehicle.

Interestingly, 72.2 per cent of children surveyed said they are consulted or involved in the purchases their parents make, including buying a new car.

David Peel, managing director of Peugeot UK, said: “It’s great to see the next generation of car buyers so interested in full electric and plug-in hybrid vehicles, and to know that they understand the positive impact these vehicles have on the environment.

“With this in mind, it’s really positive to see through our research how influential children are in the purchase decisions their parents make.”

Peugeot intends to offer an electrified option for every model in its range by 2023. The 508 hatch and 508 SW estate are already available to buy as plug-in hybrids, while the 3008 can also be ordered with a PHEV powertrain, alongside pure-EV versions of the 208 hatch and 2008 SUV.

Need to charge your electric car? Check out the best electric charging providers here...

Recommended

Government should place 15% EV quota on car manufacturers, campaigners say
Electric cars

Government should place 15% EV quota on car manufacturers, campaigners say

Global Action Plan and FIA Foundation claim 59 per cent of two-car families could run an electric car without any hindrance
17 Aug 2020
'If you like driving as we do, you’ll love driving an electric car'
Electric cars

'If you like driving as we do, you’ll love driving an electric car'

Editor-in-chief Steve Fowler thinks a fully-electric driving experience will surprise some car enthusiasts
9 Jul 2020
Best electric cars to buy 2020/2021
Electric cars

Best electric cars to buy 2020/2021

There are more electric cars than ever to choose from, so we've picked some of the best you can buy in the UK now
22 Nov 2020
New 2022 Porsche Macan EV leaked
Porsche Macan

New 2022 Porsche Macan EV leaked

An image of the Macan’s clay mould was mistakenly released in Porsche’s recent foray into its unseen prototypes
12 Nov 2020

Most Popular

New Audi A6 50 TFSI e 2020 review
Audi A6

New Audi A6 50 TFSI e 2020 review

The new Audi A6 50 TFSI e brings plug-in hybrid power to the A6 range for the first time
10 Nov 2020
New 2021 Mercedes-Maybach S-Class luxury limo unveiled
Mercedes S-Class

New 2021 Mercedes-Maybach S-Class luxury limo unveiled

The new Mercedes-Maybach S-Class has made its official debut, with lashings of technology and even more imposing styling
19 Nov 2020
How to transfer a number plate from one car to another
MINI number plate change
Tips & advice

How to transfer a number plate from one car to another

Need to know how to transfer a number plate between vehicles? Our step-by-step guide breaks it down
22 Nov 2020