'Think of what PSA/FCA can do, not what they can’t'

Editor-in-chief Steve Fowler thinks PSA and FCA could achieve incredible things together

We've kind of been here before (insert Renault where you see PSA), but the news that FCA (think Fiat, Jeep, Alfa Romeo, Chrysler, Maserati, Abarth, Dodge and others) is joining forces with PSA (Peugeot, Citroen, Vauxhall/Opel, DS) fills me with huge excitement.

Sadly that’s not the case everywhere, with Unite union boss and doom-monger-in-chief Des Quinn saying: “Merger talks combined with Brexit uncertainty is deeply unsettling for Vauxhall’s UK workforce, which is one of the most efficient in Europe.

Fiat Chrysler and Peugeot Citroen merger gets board approval

“The fact remains, merger or not, if PSA wants to use a great British brand like Vauxhall to sell cars and vans in the UK, then it has to make them here in the UK.”

I totally agree that Vauxhall’s UK workforce is super-efficient, but Mr Quinn clearly doesn’t realise the majority of today’s Vauxhalls aren’t made in the UK anyway.

We’ve reported before that PSA is considering turning Ellesmere Port into a right-hand-drive plant for its brands – an idea described as “making sense” by senior PSA execs. So with more brands joining the family, that’s surely good news for the workers at Ellesmere Port?

In PSA and FCA, you have two automotive giants with some of the best leaders in the business in Carlos Tavares and Mike Manley. What the two companies could achieve together could be incredible.

Yes, there are efficiencies to be made, as you’d expect. And Tavares in particular has shown how adept he is in making car companies more efficient and, therefore, more profitable in a relatively short space of time. 

But efficiencies can also lead to more choice. You’ve only got to look at the proliferation of product within the Volkswagen empire to realise that a great number of great cars simply wouldn’t exist if it wasn’t for the efficiencies you get from sharing technologies among brands. FCA and PSA have great brands and I can’t wait to see them produce a greater number of models.

Do you agree with Steve? Let us know your thoughts in the comments below...

Recommended

New Renault ChangeNow hydrogen concept ahead of reveal on 19 May
Renault concept
Renault

New Renault ChangeNow hydrogen concept ahead of reveal on 19 May

Renault concept car to showcase brand’s commitment to hydrogen
9 May 2022
Peugeot 208 and 2008 gain minimalist gear selector
New Peugeot gear selector
Peugeot

Peugeot 208 and 2008 gain minimalist gear selector

The cars’ strangely shaped automatic gear selector has been replaced with a space-freeing design already seen in the 308
29 Mar 2022
Sleek new Peugeot 4008 coupe-SUV spotted
Peugeot 4008 spy shot 1
Peugeot

Sleek new Peugeot 4008 coupe-SUV spotted

Peugeot aims to shake up the coupe-SUV sector with the 4008
17 Mar 2022
New Renault Austral SUV replaces Kadjar in brand’s 2022 line-up
Renault Austral - front action
Renault

New Renault Austral SUV replaces Kadjar in brand’s 2022 line-up

A complete revolution for Renault’s C-segment SUV offering sees the new Austral take things more upmarket
8 Mar 2022

Most Popular

Best electric cars to buy 2022
Best electric cars
Electric cars

Best electric cars to buy 2022

There are more electric cars than ever to choose from, so we've picked some of the best you can buy in the UK now
28 Apr 2022
“Mid-sized electric cars are way beyond the financial reach of most mums and dads”
Opinion - electric car prices
Opinion

“Mid-sized electric cars are way beyond the financial reach of most mums and dads”

Mike Rutherford thinks the industry needs to face the fact that a lot of people can’t afford a brand new factory-fresh car
16 May 2022
Tipo 184: on the road in the Mazda MX-5 based kit car
Tipo 184 kit car front
Features

Tipo 184: on the road in the Mazda MX-5 based kit car

Inspired by classic Grand Prix racing cars, Darren Collins has created a model that faithfully recreates the originals, but with a twist - it’s actual…
11 May 2022