Skip advert
Advertisement

BMW iDrive rotary controller to stay in certain models

Amidst improvements in touchscreen and voice command technology, BMW has pledged to keep the classic iDrive rotary control

BMW iDrive rotary controller

When BMW first revealed the new 2 Series Active Tourer, there was a glaring omission in the cabin - a rotary controller for the iDrive system. And it’s expected that the next-generation version of the X1 crossover - on the same platform - will also resort to touchscreen-only infotainment. 

Advertisement - Article continues below

However, with the new flagship 7 Series and i7 models the iDrive controller is present and correct, and when asked about the future of the rotary controller at a preview event for those cars, BMW’s Stefan Frick explained to Auto Express that the part’s inclusion will be model specific; it’s all down to the driver’s proximity to the screen.

“You have to think about the architecture of the car and the ergonomics. If the screen is not close enough it makes no sense [to remove the rotary controller], he said, adding, “In the 2 Series [Active Tourer] it’s a different architecture, and the screen is pretty close - it’s quite convenient to control with touch.”

BMW, much like most other premium manufacturers, has made big strides in both touchscreen and voice command technology, so you’d be forgiven for wondering if the brand would be looking to move away from this now-ubiquitous feature. 

It’s certainly something that Auto Express readers have been vocal about, many feeling that when on the move, physical controls are usually easier and less distracting to operate than touchscreens. However, it would appear that larger BMW models will continue to use the rotary dial. 

“We still stick with the iDrive controller, especially with this model [the 7 Series]. We have a 20-year history of iDrive controller,” concluded Frick. 

Click here to read our BMW 7 Series prototype review...

Skip advert
Advertisement

Find a car with the experts

Skip advert
Advertisement

Recommended

9 coolest SUVs coming soon: new models aiming to take the 4x4 market by storm
Coolest SUVs coming soon - September 2025 header image

9 coolest SUVs coming soon: new models aiming to take the 4x4 market by storm

Thought SUVs couldn't be cool? Here are some forthcoming contenders that should have the grunt – and the looks
Best cars & vans
24 Sep 2025
More power for BMW’s 4 Series, M340i and M240i: better efficiency and kit too
BMW M440i xDrive Convertible - front 3/4

More power for BMW’s 4 Series, M340i and M240i: better efficiency and kit too

BMW announces model revisions on selected 2, 3, 4 and 5 Series models, focusing on increased power and improved efficiency
News
24 Sep 2025
Best new cars coming soon: all the big new car launches due in 2025, 2026 and beyond
New cars coming soon header image

Best new cars coming soon: all the big new car launches due in 2025, 2026 and beyond

Here are the most important new cars from Audi, BMW, Dacia, Ferrari, Ford, Skoda and more that you need to know about
Best cars & vans
22 Sep 2025
New BMW i1 will cram big EV tech into a small package
BMW 1 Series render - front

New BMW i1 will cram big EV tech into a small package

The all-new BMW i1 will rival the all-electric Audi A3 and new Mercedes CLA when it arrives in 2027
News
28 Aug 2025

Most Popular

Illegal number plates are out of control, as parliament asks motorists for help
Number plates

Illegal number plates are out of control, as parliament asks motorists for help

Cross-party committee is asking motorists to help solve the issue of illegal number plates
News
8 Oct 2025
Kia battery passport application could spark a used EV revolution
Kia EV3 - front action

Kia battery passport application could spark a used EV revolution

The technology, developed by Scottish firm Dukosi, can provide car battery health data down to the single-cell level
News
9 Oct 2025
Manufacturers aren’t selling enough electric cars, and that’s excellent news for buyers
Opinion - EV sales

Manufacturers aren’t selling enough electric cars, and that’s excellent news for buyers

Editor Paul Barker explains why serious EV discounts are now starting to appear on the market
Opinion
9 Oct 2025