Skip advert
Advertisement

Hyundai Kona Jayde Concept arrives to brighten up SEMA

The Jayde Concept is an in-house creation from Hyundai with exterior and interior upgrades

The new Hyundai Kona is our Car of the Year and to give it even more street appeal, Hyundai has created the Jayde Concept - a lowered Kona decked out in a vibrant colourway with a redesigned interior. 

On show at the SEMA Show in Las Vegas this week, the Hyundai Kona Jayde Concept is covered in a ‘Robin’s egg blue’ wrap (so not jade green as you’d presume), gets a front lip spoiler, metallic side skirts and a rear spoiler. The wheel arches and window trim are finished in black. The Jayde Concept also gets a set of lowering springs that reduce the ride height by 50mm and it sits on custom 20-inch wheels with wide Michelin Pilot Sport 4 S tyres. 

Not to be outdone by Honda’s recent Sustaina-C concept unveiled at Tokyo Motor Show week, the Jayde Concept also features a colour-coordinated all-electric bike designed as a “last-mile solution”. Adding to the bold exterior look is a roof box finished in gloss black. 

Advertisement - Article continues below

Hyundai hasn’t said what powertrain the Jayde Concept uses, but the bodywork is the same as the Kona Hybrid’s rather than the all-electric version. Most likely housed under the bonnet is a 1.6-litre engine with 139bhp and a six-speed automatic transmission. 

The exterior isn’t the only eye-catching part of the Jayde Concept. The interior features some Recaro bucket seats with a unique plaid pattern on the centre sections which Hyundai says is designed to match the exterior colour scheme. There’s also a suite of Hyundai accessories with a cargo tray, plush floor matts, doorstep plates and a portable charger.  

There’s no word from Hyundai on whether the Jayde Concept could preview a road-going trim level but we highly doubt it.

Now check out our full in-depth review of the Hyundai Kona here... 

Skip advert
Advertisement
Alastair Crooks, Staff writer Auto Express
Senior news reporter

A keen petrol-head, Alastair Crooks has a degree in journalism and worked as a car salesman for a variety of manufacturers before joining Auto Express in Spring 2019 as a Content Editor. Now, as our senior news reporter, his daily duties involve tracking down the latest news and writing reviews.

Skip advert
Advertisement

Recommended

Used Hyundai Kona (Mk2, 2023-date) buyer’s guide: an award-winning family car
Hyundai Kona Mk2 - front tracking

Used Hyundai Kona (Mk2, 2023-date) buyer’s guide: an award-winning family car

This multiple Auto Express award winner is one of the best family cars around
Used car tests
1 Sep 2026
Best small SUVs to buy 2026
Best small SUVs 21-07-26

Best small SUVs to buy 2026

Small SUVs are among the most popular bodystyles on UK roads, so we’ve picked out the very best
Best cars & vans
21 Jul 2026
Car deal of the day: Hyundai Kona is a high-tech hybrid SUV for just £190 per month
Hyundai Kona Hybrid - front cornering

Car deal of the day: Hyundai Kona is a high-tech hybrid SUV for just £190 per month

The Hyundai Kona Hybrid is striking, efficient and loaded with kit. It’s our Deal of the Day for 5 July
News
5 Jul 2026
Best hybrid cars to buy 2026
Best hybrid cars - header image

Best hybrid cars to buy 2026

With more hybrid cars on the market than ever before, these are the best ones to buy
Best cars & vans
2 Jul 2026

Most Popular

Luxury electric SUVs aren’t selling, and I know the reason why
Opinion - Lotus Eletre

Luxury electric SUVs aren’t selling, and I know the reason why

Deputy editor Richard Ingram thinks luxury SUVs are better suited to PHEV and range-extender tech than pure electric power
Opinion
2 Sep 2026
Last chance: Gov asks for driver’s view on controversial car emissions law changes
Emissions checks

Last chance: Gov asks for driver’s view on controversial car emissions law changes

New proposals could see drivers face fines of up to £1,000 if their car’s emissions don’t match the approved emissions standard
News
1 Sep 2026
New Range Rover Electric revealed: How far does it go? How much is it? And why is it so late?
Range Rover Electric driving

New Range Rover Electric revealed: How far does it go? How much is it? And why is it so late?

After what seems like a very long wait, the Range Rover Electric is finally upon us, with full details out in the open and prices from £154k
News
1 Sep 2026

Find a car with the experts