Skip advert
Car group tests

Audi A4 vs Jaguar XE & BMW 3 Series

All-new Audi A4 promises to be better than ever, but can it beat the Jag XE and BMW 3 Series?

Competition in the compact executive class is reaching fever pitch. Hot on the heels of the new Jaguar XE and facelifted BMW 3 Series comes the all-new Audi A4.

Based on the brand’s adaptable MLB architecture that has already been seen on the Q7 SUV, the newcomer promises to be lighter, faster, sharper to drive and more efficient than before. Plus, with Audi’s reputation for delivering hugely desirable interiors, the A4 claims to set new standards for quality and desirability.

As before, the A4 is available as a four-door saloon, while an Avant estate joins the range later this year. There are SE, Sport and S line trims, and we test the latter with a 187bhp 2.0-litre TDI engine and seven-speed twin-clutch box. The Audi’s first test is far from an easy one, though, as it has to take on the Jaguar XE, which scooped compact executive honours in our 2015 New Car Awards thanks to its sleek lines, cosseting interior, engaging driving dynamics and low running costs.

Advertisement - Article continues below

Completing our line-up is the refreshed 3 Series. It lost out to the Jag in a recent encounter, but with its blend of sharp handling and top quality, the 320d is a tough opponent for any new arrival.

Skip advert
Skip advert
Advertisement - Article continues below

Audi A4 review

Jaguar XE review

BMW 3 Series review

Read our in-depth reviews above, then read on for our verdict...

Head to head


Our three contenders are closely matched on interior space, but surprisingly it’s the Audi that has fractionally less rear legroom - our figures show it trails its rivals here by 30mm. Still, the A4 hits back with its well shaped 480-litre boot, which matches the 3 Series’ and is a useful 25 litres ahead of the Jag’s. All three cars feature a split/fold rear bench.

LED lights

LED running lights feature on all the cars here, but only the Audi gets LED technology as standard for the headlamps, too. The Jaguar is fitted with bi-xenons, while the BMW makes do with traditional halogen units – although our test car had the £710 optional LED set-up.

Four-wheel drive

Audi’s Torsen-controlled quattro all-wheel drive is available on the 2.0-litre TFSI petrol and 2.0 and 3.0 TDI diesels, while the BMW’s xDrive system is optional on the 320i, 320d, 330d and 335d. In the UK, Jag only offers AWD on the F-Type and imminent F-Pace SUV.


1. Jaguar XE

It’s another road test victory for the Jaguar – albeit by a small margin once again. The XE’s blend of head-turning style, a classy cabin and a refined, responsive driving experience tugs at the heart strings, while low running costs, a long kit list and trouble-free ownership experience appeal to the head. The only drawbacks are the cramped boot and fussy infotainment system.

2. BMW 3 Series

The BMW comes close to regaining the compact executive crown again. It’s great to drive, delivers strong pace and is beautifully finished, plus surprisingly practical. The 3 Series isn’t quite as cost effective to run as the Jag, but it’s not far behind and is more efficient. M Sport trim comes well equipped, but business users would be better off with the frugal 320d EfficientDynamics.

3. Audi A4

Make no mistake: the A4 is a hugely desirable saloon. It’s impeccably finished, impressively refined and has one of the best interiors at any price. The 2.0 TDI is also smooth and responsive, while S line versions have lots of kit. Yet the uninspiring driving dynamics, firm ride and highest-on-test running costs let the A4 down. It’s also hobbled by gear ratios that are unsuited to UK roads.

Other options in this category...

Lexus IS 300h F SportPrice: £32,495 Engine: 2.5 4cyl/electric, 220bhp

The petrol/electric IS makes an interesting alternative to the usual European suspects. It’s not as fun to drive as the BMW, but its smooth powertrain is cleaner than a diesel. The car is also well equipped, beautifully built and hassle-free to own.

Advertisement - Article continues below
Skip advert
Skip advert
Advertisement - Article continues below

Mercedes C-Class 220d Sport autoPrice: £33,670 Engine: 2.1-litre 4cyl, 168bhp

Sleek looks, a stunning interior and a solid gold image make the C-Class a desirable addition to any corporate car park. It also emits a mere 109g/km of CO2. Yet the clattery diesel undermines the package.


 Jaguar XE 2.0 180 R SportBMW 320d 190 M Sport AutoAudi A4 2.0 TDI 190 S line S tronic
On-the-road price/total as tested£34,775/£37,750£33,635/£33,635£34,030/£40,230
Residual value (after 3yrs/30,000)£16,462/47.3%£15,499/46.1%£14,122/41.5%
Annual tax liability std/higher rate£1,389/£2,778£1,410/£2,821£1,359/£2,718
Annual fuel cost (12k/20k miles)£1,346/£2,243£1,127/£1,878£1,399/£2,332
Ins. group/quote/road tax band/cost27/£562/B/£2032/£623/C/£30N/A/£651/B/£20
Cost of 1st/2nd/3rd service£475 (5yrs/50k)£475 (5yrs/50k)TBC
Engine4cyl in-line/1,999cc4cyl in-line/1,995cc4cyl in-line/1,968cc
Peak power178/4,000 bhp/rpm187/4,000 bhp/rpm187/3,800 bhp/rpm
Peak torque430/1,750 Nm/rpm400/1,750 Nm/rpm400/1,750 Nm/rpm
Transmission8-spd auto/rwd8-spd auto/rwd7-spd auto/fwd
Fuel tank capacity/spare wheel56 litres/£15057 litres/run-flats40 litres/space saver
Boot capacity (seats up/down)455 litres/N/A480 litres/N/A480/965 litres
Kerbweight/payload/towing weight1,565/585/1,800kg1,505/575/1,800kg1,530/615/1,900kg
Turning circle11.7 metres11.3 metres11.5 metres
Basic warranty (miles)/recovery3yrs (unlimited)/3yrs3yrs (unlimited)/3yrs3yrs (unlimited)/3yrs
Service intervals/UK dealers21,000 miles (2yrs)/97Variable/153Variable/121
Driver Power manufacturer/dealer pos.2nd/3rd14th/23rd13th/25th
NCAP: Adult/child/ped./assist/starsN/A95/84/78/86/5 (2012)N/A
0-60/30-70mph8.2/8.0 secs7.1/6.8 secs7.0/6.3 secs
30-50mph in 3rd/4th2.9/3.3 secs2.7/3.2 secs2.6/3.5 secs
50-70mph in 5th/6th/7th/8th4.5/5.5/7.1/11.3secs4.1/5.5/6.9/12.5 secs4.9/9.1/23.7s/N/A
Top speed/rpm at 70mph140mph/1,700rpm147mph/1,700rpm143mph/1,400rpm
Braking 70-0/60-0/30-0mph48.0/34.4/9.0m51.3/36.4/9.4m43.9/32.7/8.2m
Noise levels outside/idle/30/70mph76/47/59/68dB67/47/58/68dB79/52/59/69dB
Auto Express econ (mpg/mpl)/range44.7/9.9/551 miles53.4/11.9/670 miles43.0/9.5/378 miles
Govt urban/extra-urban/combined55.4/76.4/67.3mpg56.5/74.3/67.3mpg57.6/74.3/67.3mpg
Govt urban/extra-urban/combined12.4/16.8/14.8mpl12.4/16.3/14.8mpl12.7/16.3/14.8mpl
Actual/claimed CO2/tax bracket169/111g/km/20%142/116g/km/21%176/111g/km/20%
Airbags/Isofix/park sensors/cameraSix/yes/rear/£530Six/yes/yes/£330Six/yes/yes/£450
Automatic box/stability/cruise controlYes/yes/yesYes/yes/yesYes/yes/yes
Climate control/leather/heated seatsYes/yes/yesYes/yes/£325Yes/£1,250/£300
Metallic paint/xenon lights/keyless go£620/yes/£500£645/£710*/£495£645/LED/£525
Sat-nav/USB/DAB radio/BluetoothYes/yes/yes/yesYes/yes/yes/yesYes/yes/yes/yes
Skip advert
Skip advert

Most Popular

New Skoda Kodiaq 2024 review - the do-it-all family SUV
Skoda Kodiaq 2024
In-depth reviews

New Skoda Kodiaq 2024 review - the do-it-all family SUV

The Kodiaq aims to be the do-it-all SUV for families and it largely succeeds. The driving experience isn’t the most exciting, but for a big, practical…
12 Apr 2024
New Volkswagen Golf 2024: facelifted hatchback icon on sale from 11 April
Facelifted Volkswagen Golf - front static

New Volkswagen Golf 2024: facelifted hatchback icon on sale from 11 April

The eighth-generation Golf has been given a mid-life refresh - just in time for the model’s 50th birthday
9 Apr 2024
Car Deal of the Day: stylish Peugeot 2008 is a steal at an incredible £142 a month
Peugeot 2008 facelift - full front

Car Deal of the Day: stylish Peugeot 2008 is a steal at an incredible £142 a month

Buyers can snap up the Peugeot 2008 small SUV at a bargain price; it’s our Car Deal of the Day for 10 April at just £142 a month
10 Apr 2024