Advertisement

Ford registers 'Energi' name for Kuga, Focus and Transit

New name trademark hints at upcoming petrol-electric versions, confirmed by bosses in January

Ford Kuga - front action

Ford has applied to re-register its 'Energi' moniker alongside a number of new models set to receive electrified powertrains in the next few years. It follows on from the brand's January confirmation of a number of hybrid and full-EV models heading to market

Ford has a pending trademark application for Energi branded versions of the Kuga and Explorer SUVs, plus the Focus and the Transit Custom. The trademarks were applied for via Ford's European arm, suggesting they are all relevant to the UK and Europe market.

Ford Transit Custom - front

The Energi badge was last found (in Europe at least) on a hybrid version of the C-MAX. That wasn't made available in the UK, but we're expecting petrol-electric versions of the Kuga, Focus and Transit to at least be offered here. There's also a hybrid Mustang on the cards, although that'll be offered in US markets before others.

Advertisement - Article continues below

Currently, the Explorer large SUV is built in Russia as well as the US and Venezuela. The European registration of the Explorer Energi name hints that Ford could be considering other markets where SUVs are booming, though it's too early to assume that a UK launch is on the cards. 

Are you excited by Ford's hybrid future? Let us know below...

Advertisement
Advertisement

Recommended

Ford to launch online car sales this summer
Ford

Ford to launch online car sales this summer

Lockdown has accelerated Ford’s plans to offer a complete online service
4 Jun 2020
New Ford tech kills coronavirus by heating cars to 56 degrees Celsius 
News

New Ford tech kills coronavirus by heating cars to 56 degrees Celsius 

Ford’s “heated software enhancement” system designed for American police cars is said to reduce viral concentration “by greater than 99 percent”.
27 May 2020
Ford’s European car factories to restart production on 4 May
Ford

Ford’s European car factories to restart production on 4 May

Production will resume at Ford’s engine plants in Dagenham and Bridgend on 18 May, the company has announced
13 May 2020
Ford offers six-month payment holiday for new customers
Ford

Ford offers six-month payment holiday for new customers

Anyone buying a new Ford on finance in April or May won’t have to pay anything for six months; online Ford dealerships still open
7 Apr 2020

Most Popular

New Land Rover Defender Hard Top van opens for business
News

New Land Rover Defender Hard Top van opens for business

The Defender Hard Top is the commercial version of Land Rover’s new Defender with a load carrying rear end.
30 Jun 2020
New 2020 Volkswagen Tiguan facelift arrives with design and tech updates
Volkswagen Tiguan

New 2020 Volkswagen Tiguan facelift arrives with design and tech updates

The facelifted Volkswagen Tiguan adds plug-in hybrid power and a hot 316bhp ‘R’ model to the SUV’s line-up
30 Jun 2020
New Audi Q5 facelift means fresh looks inside and out plus extra tech
Audi Q5

New Audi Q5 facelift means fresh looks inside and out plus extra tech

The updated Audi Q5 features a range of styling and technology tweaks, including a smaller radiator grille and a larger infotainment system
29 Jun 2020