Skip advert
Advertisement

Luxury Car of the Year 2024: BMW 7 Series

The BMW 7 Series is the 2024 Auto Express Luxury Car of the Year, with the Range Rover and Rolls-Royce Spectre commended

For years the Mercedes S-Class was the king of the luxury car class, but in 2023 arch-rival BMW finally turned the tables. And the good news for the Bavarian brand is that the 7 Series – and the all-electric i7 in particular – is still the one to buy.

Thanks to its all-electric drivetrain, the i7 serves up unrivalled refinement on the move. With its quiet motors and bank vault-like insulation, the BMW slips along in near total silence. As if that wasn’t already enough, its air suspension delivers exceptional comfort, soaking away bumps and potholes for smooth and serene progress.

Advertisement - Article continues below

Better still, this comfort and isolation are matched by an interior that seamlessly blends traditional craftsmanship with cutting-edge technology. Rich and luxurious materials are used throughout, while the optional 31-inch drop-down rear TV screen delivers a drive-in movie experience with a difference for those sitting in the back. Speaking of the rear seats, there’s acres of room there.

Yet the i7 remains a BMW at heart, which is great news for those who prefer to drive than to be driven. Despite its size, the German machine handles with poise and precision, while the M7’s 651bhp twin motors serve up a scorching turn of speed. 

Skip advert
Advertisement
Skip advert
Advertisement - Article continues below

The i7 has stamina too, thanks to its 101.7kWh battery with a range of up to 388 miles; 195kW charging means a 10 to 80 per cent battery top-up takes just over half an hour.

If you need the flexibility of an internal combustion engine, then the standard 7 Series brings a choice of two plug-in hybrid powertrains with similarly superb refinement and performance.

Imposing looks, advanced tech and impeccable build quality add further to the appeal of the i7, which continues to prove that last year’s Luxury Car success was no flash in the pan.

Our choice

BMW i7 eDrive50 M Sport (£106,265)

Advertisement - Article continues below

The top-of-the-range eDrive60 steals all the headlines, but the eDrive50 M Sport delivers the same hushed progress and cushioned comfort for around £15,000 less than the eDrive60. With 449bhp, it’s only marginally slower, while its 375-mile official range should be long enough for most captains of industry.

Commended

Range Rover

If you want a luxury car that reaches the places others can’t, then the Range Rover remains king of the hill. Combining unparalleled comfort and a sumptuous interior with mountain goat agility in the rough and impressive on-road composure, the big Brit is still the best 4x4 by far.

Skip advert
Advertisement
Skip advert
Advertisement - Article continues below

Rolls-Royce Spectre

Rolls-Royce pulled out all the stops for its first EV – and as you’d expect, the results are spectacular. Imposing yet graceful coupé lines, near-silent progress, a wafting ride and effortless performance combine with a 329-mile range. The Spectre is not cheap, but the best things in life rarely are.

You can find all the information on our New Car Awards 2024 winners and the reasons why we chose them on the pages below. Just follow the links to read more…

New Car Awards 2024: the winners

Special edition of Auto Express

Auto Express Issue 1,838

For the full New Car Awards experience, make sure you pick up a copy of our special 2024 New Car Awards collectors' edition of the Auto Express magazine, which is available in shops now.

Subscribe to Auto Express magazine

You can buy individual issues of Auto Express or subscribe for even bigger discounts on the print magazine cover price. You can also subscribe or download individual issues of our digital edition direct to your desktop, phone or tablet as well.

Stay right up to date with the latest from the world of cars in 2024 and beyond, subscribe to our email newsletter and follow us on social media...

Skip advert
Advertisement
Skip advert
Advertisement

Recommended

Used BMW 7 Series (Mk6, G11, 2015-2022) review
BMW 7 Series Mk6

Used BMW 7 Series (Mk6, G11, 2015-2022) review

A full used buyer’s guide on the BMW 7 Series covering the 7 Series Mk6 (2015-2022)
Used car tests
25 Mar 2026
First BMW Alpina to be high-performance 7 Series followed by X7
BMW 7 Series front cornering roundabout

First BMW Alpina to be high-performance 7 Series followed by X7

The long-awaited return of Alpina will kick off at the top end of BMW’s range with the 7 Series and X7
News
19 Mar 2026
‘Comprehensive’ 2026 BMW 7 Series update teased ahead of reveal in April
New BMW 7 Series teaser

‘Comprehensive’ 2026 BMW 7 Series update teased ahead of reveal in April

BMW is making some major changes to its flagship saloon by integrating Neue Klasse tech
News
12 Mar 2026
Car Deal of the Day: Feel like a millionaire with a BMW 750e for £606 a month
BMW 7 Series front cornering

Car Deal of the Day: Feel like a millionaire with a BMW 750e for £606 a month

Fancy a luxury limo on a shoestring? Step this way – the BMW 750e is our Deal of the Day for 5 March.
News
5 Mar 2026

Most Popular

Dacia targets 30% more UK car sales, thanks to good-value, larger cars
Dacia Striker- full front

Dacia targets 30% more UK car sales, thanks to good-value, larger cars

Dacia’s UK boss speaks to Auto Express about her bold plans to seize market share
News
27 Mar 2026
SEAT Arona vs Hyundai Bayon: Cheap 'n' cheerful small SUV showdown
SEAT Arona vs Hyundai Bayon - front tracking

SEAT Arona vs Hyundai Bayon: Cheap 'n' cheerful small SUV showdown

SEAT has updated its long-running Arona SUV and Hyundai’s done the same with the slightly younger Bayon. We find out which one is best.
Car group tests
28 Mar 2026
New Ford Transit City electric van is coming to deliver your parcels
Ford Transit City - front action

New Ford Transit City electric van is coming to deliver your parcels

The new Ford Transit City fills a niche between the Courier and Custom with a basic spec that’s just right for the job
News
26 Mar 2026

Find a car with the experts